When it comes to protecting your inventions, understanding the importance of intellectual property protection is key. By obtaining a patent for your idea, you ensure that your hard work and innovation are legally protected.

With the rapid pace of technological advancements and market changes, companies must prioritize fostering innovation as an everyday practice while protecting their intellectual property through IP law. By understanding the value of innovation as part of daily operations and taking the necessary legal measures to protect it, businesses can ensure long-term success and profitability in the dynamic marketplace.

When starting a business, you need to protect your intellectual property from other businesses or individuals. The most common type of intellectual property most businesses seek to protect are trademarks. The purpose of registering a trademark is to distinguish your brand, products, or services from similar ones, and to protect your business name, logo, jingles, slogans, and any other aspects of your business that may be unique. Learning the basics of trademarks is an important first step for any business.

If you're considering working with an Intellectual Property (IP) attorney or IP Law Firm, you may be wondering what to expect. IP attorneys, also known as patent attorneys, are lawyers who specialize in intellectual property law and can help you protect your ideas, inventions, and business interests. Here, we'll take a look at what you should know when working with an IP lawyer.

This article examines the effect of innovation on sales figures for startups. For startups aiming to establish themselves in their industry, it is crucial to understand that innovation is the key to their success. It is commonly believed that companies that do not innovate are at risk of failure. Thus, when entering a market dominated by long-established companies, it is essential for startups to differentiate themselves from the competition through innovative practices to ensure their survival.

Based in Omaha, Nebraska, our Intellectual Property law firm is dedicated to excellence and innovation. Our team of IP professionals caters to diverse IP legal needs, building lasting client relationships through ample expertise and industry knowledge.

Trademark Registration is a great way for a new business to hit the ground running. Registration creates brand recognition for the service and goods your business provides while protecting your rights from infringement. It is a great marketing strategy to build a reputation for your business to be recognized both in the industry and by future employees and customers. In this article, we'll dive into the importance of trademarks, the types of IP they apply to, and the benefits of seeking timely trademark protection.

Established by the World Intellectual Property Organization (WIPO) in 2000, World Intellectual Property Day is celebrated annually on April 26th to raise awareness about the importance of intellectual property (IP) and its vital role in driving innovation and creativity. This special day provides an opportunity for individuals and organizations worldwide to celebrate the achievements of creators and innovators while also emphasizing the significance of intellectual property law in safeguarding and promoting their creations.

World Book and Copyright Day is a globally recognized annual event that takes place on April 23rd. Established by the United Nations Educational, Scientific and Cultural Organization (UNESCO) in 1995, this day celebrates the importance of books and reading while also raising awareness about the protection of intellectual property rights.

In honor of Nebraska’s #1 industry, agriculture, we explored what established and new players in The Good Life state are doing to leave their mark in a field as old as humankind. AgTech incorporates the use of aerial images, GPS technology, robots, and artificial intelligence (among others) into agricultural applications. These technology advancements allow producers to be more efficient, profitable, and conduct their farming operations in a safer manner, for both workers and the environment.

As we commemorate International Women's Day, it is important to recognize the contributions of women to multiple fields through their intellectual property. Read our blog post about eight notable women inventors who have left their mark on history.

As an IP law firm, we recognize the importance of UNESCO’s proclaimed World Engineering Day for Sustainable Development in celebrating the critical role of engineers in achieving sustainable development goals. The theme for this year is "Engineering innovation for a more resilient world".

One of the most significant benefits of registering your copyright is that it provides you with the legal standing to pursue infringers in court. If you choose not to register your work for copyright, you will still have rights to your creation, but you will not have the same level of enhanced protection. Additionally, registering your copyright also provides evidence of your ownership to the works in the event of any legal disputes. 

It is very common to hear in the news or social media about famous works entering the public domain. When some of these very well-known works reach this stage, many questions arise regarding what can or can’t be done with said works. In this blog post, we’ll dive into what the public domain is, opinions surrounding it, requirements, and other key pieces of information regarding derivative works and copyright.

The human intellect can create amazing things, and when those creations have a tangible or intangible value it is important to understand what rights creators have, as well as the tools available to protect those creations.

The time, effort, human genius, financial investments, and all-around resources that go into a unique creation are important to consider when determining how intellectual property protection can best serve the creator/inventor.

Meet Kevin West, Founding Partner and Patent Attorney at Advent. We sat together to get to know a little bit more about Kevin and learn about what sparked his interest in Intellectual Property as well as what technologies he’s most excited about and more!

Agricultural technology (Ag-Tech) development has had a historic underpinning with Nebraska’s leadership in the area; yet most of the development of technology has traditionally been consolidated with a few major companies in the region in a few sub-categories of technological specialization. Our patent attorneys and agents at ADVENT were interested in how the agriculture technology market has been advanced through patents in Nebraska over the last 10 years (2012-2022), read about our findings on this patent landscape.

Selecting an IP law firm to work with must be a strategic decision for creators or inventors seeking help. That’s why we’ve put together a list of 5 questions to consider when finding an intellectual property law firm.

During the month of July, we’re proud to celebrate Advent’s 12th anniversary. It’s been a special journey serving the Omaha area and other parts of the country as a mold-breaking intellectual property law firm that is determined to put client needs first.

The world of IP is filled with questions about its coverage, protection, and differences between all types of intellectual property. Some of the most popular questions revolve not only around the concept of intellectual property but also about the differences, convenience, and need for different types of IP protection.

Earth Day is a global event celebrated by more than 1 billion people and occurs each year on April 22. This year, the official Earth Day theme is “Invest in Our Planet.” One of the biggest challenges of wind energy production is the limitation in production caused by the variability of wind currents, which is intermittent by nature.

In honor of Black History Month, we celebrate the brilliant inventors who have contributed to our society through their creations.

With the spooky season in full swing. Here are a few of our favorite scary patents if you are looking for costume ideas for this or next year.

During National Inventors Month we celebrate the brilliant women who have contributed to our society through their creations.